If you run a business and you have any form of corporate identity then you should care very much. How you present your company to your chosen market is fundamental to its success.

The graphic design process is crucial to any business, making it stand out head and shoulders from the competition. Whether it is the design of an entire corporate campaign or the creation of a simple company logo it still has to work effectively for you. There are four critical elements that should be seen in every logo design:

• It must be describable

• It must be memorable

• It must be effective without colour

• It must be scalable

Fairly obvious really but how does your logo stand up to these criteria? How does your company identity stand out from the competition?

Ask yourself why something is designed in a certain way. Consider why a particular colour is chosen instead of its opposite. Why use this font? Why include this particular graphic here? A good designer will think through every detail of a design and only include elements that will add to the design and re-enforce the brand.

Once your business is up and running you may think that any form of corporate identity will act to represent the company, visually creating a brand by default. Think again. If you look at the large corporations you will notice that their brand strategy stands the test of time for many years.

Many companies never change their logo design dramatically but only make the smallest of changes to keep the design looking modern and refreshed.

Benefits:

• Professional image

• Considered and long-lasting design strategy

• Make your company look bigger

• Stand out from your competition

• More effective

By Ben Smith

– Website design somerset- Professional Website Design Weston-Super-Mare

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HELLO U GUYS~ I GOT HOME SUPER LATE LAST NIGHT & WENT STRAIGHT 2 SLEEP, BUT I AM UP NOW & 1ST THING I DID (AFTER A BUNCH OF PERSONAL THINGS ) WAS UP~LOAD THIS VIDEO. TODAY WE WILL B WORKING ON AN EASY TO DO FADDING EFFECT, FLOWER MANICURE. I WILL TAKE YOU STEP BY STEP & REMEMBER IF U WANT A SEASONAL NAILART DESIGN ALL U HAVE 2 DO IS CHANGE UP THE COLORS THAT WORK BEST 4 U. THE COLORS I USED R THE SILVER IS BY LA COLORS NAME IS “LIVE”. THE PINK IS BY LA COLORS NAME IS “LIGHTENING”. & FINALLY …

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Interior designers are often asked about the origins of the profession – especially in the context of quality of life versus product. Has our modern quality of life driven our craving for high-quality design, or has design really been more of a primary impactor in defining how we enjoy wellness? In this article, I will draw on my experience in London’s prestigious interior design community to reflect on how the design process works from this perspective.

When interior designers begin engaging with a potential client, they will often ask about function. What is the desired purpose and use of the room or residence? The answer to this question has a profound impact on everything we do. If a client is desperate for luxury high-end London extravagance in the form of a damask settee, we may recommend a synthetic damask fabric instead of cotton or satin for a household that includes young kids and a pet dog. Breathtaking interior designs are always the goal, but only in the context of compatibility with our clients’ unique London lifestyles.

Interior designers will work hard to understand client requirements from the outset. Some professional London Interior Design consultancies will even have a series of highly structured interview questions that they routinely use. The interior designer will offer a free consultation at the client’s home – whether inside or outside London – to discover exactly what the client loves and hates about their current residence. Budget should be a conversation point from the very beginning. It is important to clarify whether the client prefers to be given fifteen different interior design options from which to choose, or just two or three.

One area that can be really challenging for the interior designer is when a husband and wife have different ideas about the desired outcome. This can happen regardless of whether the individuals are happily married or considering an impending separation. The interior designer sometimes gets “caught in the middle,” which can cause real tension.

In recent years, the London interior design community has seen a real upwelling in terms of social media and internet-enabled design opportunities. One of the most positive results is that would-be clients are now much better informed regarding interior design themes and concepts. Londoners read articles just like this one and start to get a sense of the interior design process even before we reach their front door or exchange our first set of emails!

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Professional bathroom designers are masterful at merging both function and form to create breathtaking results. In this eight-part series which I call “Understanding Bathroom Design,” I draw on my experience working with some of London’s top bathroom designers to explain this exciting field. This sixth article focuses on the vessel-style washbasin – a true designer delight!

The vessel-style washbasin has been around for many centuries. It originated not in London but in Ancient China, before the existence of piped water or water treatment facilities, when people simply needed a vessel in which to hold water that had been drawn from the local well. But in the context of bathroom design, today’s vessel-style basin is free-standing and sits directly atop a bathroom counter or similar furniture unit. The London Interior Designer can source all sorts of different styles, dimensions and appearances, to match almost any bathroom design imaginable. One can select from a wide array of standard materials, including metal, glass, and semiprecious stone, or – for super-luxury bathroom designs – one may turn to gemstone-embedded or jewelled models.

What are the advantages of a vessel-style washbasin over a more traditional model? These basins aren’t constrained to slide into a regular-sized hole within a standard counter. Accordingly, London’s top bathroom designers can benefit from much more creative designs and shapes, with non-symmetric detailing and unusual footprints adding visual interest. Many vessel-style basins are taller in the back than in the front – a big boost for a smaller London bathroom design that needs a “touch of flair” but that has no space for a rear splashback.

Clients often tell me they have fallen in love with a standalone basin but just can’t figure out where it should go, perhaps because it doesn’t quite fit in their existing bathroom design. In such cases I may recommend the basin be installed in a London powder room, where it will serve mainly for handwashing – instead of shaving, brushing one’s teeth and giving the household chihuahua a bath.

In the next article in my series “Understanding Bathroom Design,” I’ll return to eco-friendly bathroom designs in London and discuss how to clean and maintain your bathroom in a way that helps protect the environment.

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HELLO U GUYS~ I GOT HOME SUPER LATE LAST NIGHT & WENT STRAIGHT 2 SLEEP, BUT I AM UP NOW & 1ST THING I DID (AFTER A BUNCH OF PERSONAL THINGS ) WAS UP~LOAD THIS VIDEO. TODAY WE WILL B WORKING ON AN EASY TO DO FADDING EFFECT, FLOWER MANICURE. I WILL TAKE YOU STEP BY STEP & REMEMBER IF U WANT A SEASONAL NAILART DESIGN ALL U HAVE 2 DO IS CHANGE UP THE COLORS THAT WORK BEST 4 U. THE COLORS I USED R THE SILVER IS BY LA COLORS NAME IS “LIVE”. THE PINK IS BY LA COLORS NAME IS “LIGHTENING”. & FINALLY …

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1. Final Outcome

Profits as Proof. Agencies do not represent overhead to be justified. Agencies are deployed when the investment can be shown to generate profits, and they know they have to prove it every time. Intrigue Design has a proven plan to combine image with message and smart marketing strategies to produce results. That result needs to be a solution that converts all your creative efforts into sales.

2. Track Record

How many brands has your in-house marketing person/team built and transformed into growth- and revenue-generators? Probably not many. The team at Intrigue Design has put hundreds of brands to work generating rewards for their companies.

3. Depth & Experience

Branding is a big job. One person can’t do it. It requires a first-rate team of marketing strategists, writers, designers, developers and media experts and many others. Intrigue Design has them all, with well over 20 years of experience in management.

4. Cost

Hiring even a few experts in each of these fields will cost you well in excess of $300,000 a year. A creative agency like Intrigue Design can offer turn-key solutions, including all services and products at a fraction of the cost of a less impactfull in-house solution.

5. Project Management

Every project gets a full-time project manager to assure fast and efficient communication and project fulfillment. Additionally Intrigue Design has created a web-based project viewing, revision and approval system so you can check, collaborate and make changes to your projects 24/7. .

6. Environment

Our managers are able to collaborate with all of our creative talent instantly via our proprietary job management system. It allows us to try out new ideas, critique each other’s work, analyze and improve strategies, brainstorm, etc. Additionally Intrigue Design has state-of-the-art hardware, network and software as well as a full network of professional vendors to assure marketing success. This quite simply isn’t available as an in-house option.

7. Truth

The job of an outside agency is to look at your organization objectively and tell you the truth about your strengths, weaknesses and needs. (We’re not afraid to tell the boss he or she is wrong!) It is well known that most companies have an “inside out” perspective of their business. As “outsiders,” Intrigue Design is able to focus on the outside-in perspective – which is that of your customers.

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HELLO U GUYS!!!! ITS FRIDAY~ I HAVE HAD A HORRIBLE WEEK, I GOT THE FLU & ITS BEEN BAD ! AT TIMES IN THIS VIDEO I WILL SOUND A BIT OUT OF IT, (((IM SORRY )))) I WAS UNDER SOME GOOD FEELING MEDICATIONS….(LOL) OK TODAY WE WILL B WORKING ON AN EASY TO DO STEP BY STEP NAIL ART DESIGN. CHOOSE YOUR FAVORITE NAIL POLISH COLORS & LETS GET TO IT. THE COLORS I USED R BLACK & SILVER GLITTER. THE GLITTER POLISH IS BY MAYBELLINE & IS CALLED “PLANET PLUTO” I HOPE U GUYS LIKE THIS DESIGN & TRY IT OUT! B …

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Okay, you have your products and you’ve decided you are going to design a catalog for distribution. But, where do I start? What should I do first when designing a catalog? What are the necessary steps to designing an effective catalog? In this article I will answer those questions for you and will give you a step by step procedure for designing your new catalog.

Ist Procedure: Decide who your target audience will be. This sounds easy but it needs to be done fist. You need to have who you will be designing a catalog for while you design your catalog. By doing this you will be able to picture how they will react to each step you take.

2nd Procedure: Decide what you will sell. See procedure number one for details. What I mean by that is that you do not want to add every product you have in your inventory if it is not something your target customers will buy. You can save money designing your catalog by leaving out items that are very unlikely to be bought by your target audience.

3rd Procedure: Separate your products so you can focus on them one at a time. Take each product you will be selling and write your sales text and price out so you draw out an idea of how each product will be displayed.

Also as you work on each item and write the descriptions, separately write out any details you will need to give your customer about size, color, and specifications. With some products you will be able to just use a little space in addition to the picture and explain everything there.

But with other products where more information is necessary, you will be putting together a page or more of just information as a reference or guide to buying the products in your catalog. So as you do each one, that is the time to make notes about additional information you will need to offer the customer on another page.

4th Procedure: Photographing your products. . When designing your catalog, individual pictures are best. Group photos will save you money, but they will also make you less sales. Using a professional photographer is also a good idea if you can afford one. Your images are what sells your product so if you do a bad job at photographing your product, you will lose sales.

Summary: At this point you have most of the “pieces” you will use while designing your catalog. Just a couple more pieces and we’ll be ready to move on to actually designing your catalog.

5th Procedure: Informational Pages. Industrial product catalogs might need to give specifications, clothing catalogs need to offer more colors and sizes to choose from but not have it take up too much room on the product pages, and more.

You want to design the information pages of your catalog so that it is simple for the shopper to use. Do not use complex formulas and make them do calculations. Don’t make your customer think too much or too long or you will lose sales. You should have most of the information on the product pages where possible.

Other pages that might help your catalog’s design are special sales product pages, an index, etc. You need to decide how many pages of information you will be including because when designing a catalog you have to remember that the number of pages is always a multiple of four.

6th Procedure: Pre-Layout. This is where you decide where everything will go. Will your information pages be on the inside of the covers or in the center, etc. You know you will have a front and back outside and inside cover. You will have informational pages, and then you have your product pages. Decide how it will read.

7th Procedure: Layout of product pages. Again, just like in the photography is you are not experienced in layout you may want to hire a professional to do the layout design of your catalog, especially for the pages that will display your products and descriptions.

If you intend to do it yourself, then there are some things you will need to know. Always place quality images at the top right hand corner of every right hand page. When your customers starts to turn the page, this is the first thing they will see. It needs to catch their eye and stop them from just flipping through the catalog.

Some people flip through magazines and catalogs from the back to the front, so the upper left hand corner of every left hand page is almost as important. You want them to stop and open your product pages so think of images that will catch their eye and make them want to see more.

Some catalogs use the easiest method of displaying products and information on each page. That is dividing the page in quarters, sixths, or eighths and giving each product it’s on little section. In other catalogs they display the photos and product numbers on one side and the corresponding information for each on the other side of the page. There are other ways as well, this is meant to suggest a couple of ways you can do it.

8th Procedure: Front and Back Cover Layout. This is one of the most important steps you will take while designing your catalog. If you have done everything else yourself, you still may want to consider having a professional design your covers.

The reason this step is so important to catalog design is twofold. One your cover is what will get your customer to want to browse through your catalog in the first place. A bad cover is like having a store that sells fashionable clothing in the ghetto. If your target customers will not come to the store and go inside you have no chance to sell them anything.

The second reason is that for each catalog you send out, you want several potential customers to read it. When the person you sent it to lays it down somewhere, you want others who see it want to pick it up and browse as well. For this reason both the front and back cover is important. You do not know how they will lay it down.

9th Procedure: Finding a printer for your catalog. Before you start designing your catalog, you may want to find the printer that will be doing the printing for you. The reason is that they can help you know what requirements they have for your artwork, images, and layout, and will help you choose the printing methods that will work best for your type of catalog.

I saved this for last, but it is really the first step to catalog design. The last thing you want to do is design your catalog, then find out your chosen printer cannot print your catalog the way you have designed it.

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