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4 Tips For a Better Home Page

Posted by admin | Posted on 25-01-2010

Category : home

The homepage is usually the most popular page on its website. But most first time visitors spend less than 30 seconds reviewing it. So I have no time to convince him to stay and explore the rest of its content.

A website has several important tasks. It should state that owns the site and what it does. It must establish credibility and trust. And above all, to convince visitors not to leave the site.

Here are four tips on how to create an effective website which opens the way for first time visitors:

1. Welcome visitors with a positioning statement

Your website is your introduction to visitors the first time. And usually the first thing to know is “What do you do?”

So do not make you guess. The first paragraph of your website should provide a concise description of what you do and it’s for.

But whatever you do, do not write “Welcome to …” These greetings are old hat cheerful and a waste of space. An important statement about who you are and why people should do business with you will work much better.

2. Emphasizing the priority of the content related to the role of

Your house should not be a site map gives equal weight to all content. It’s more like a magazine cover that attracts readers with enticing cover lines highlighting the best stories in it.

The 80/20 rule applies to the website. This means that most visitors see only a few key pages on your site (for example, pages of its sales). These are pages that you need to focus on the home page.

With links are benchmarks on the best content. His job is to present a summary of the weight content of the most interesting and important, which makes the reader want to click for more information.

They communicate the essence of what is proposed and provide visitors with quick access to your needs.

There are three ways of determining the content that their most important and interesting is the following:

i. Web data from Google Analytics to see which pages are most popular
II. Review sales figures for most of its products sold and the
III. Writing the best selection of pages.

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